Cotton rug in cream tones by English Home.
https://www.englishhomekw.com/en/product/hill-cottony-bathroom-mat-60×90-cm-cream 

A voluminous rug with tassels the pile is made of geometry. Screenshots of the hair & fur modifier settings are in the archive. For proper operation make sure that the scene units are set to mm:
Customize – Units setup – System unit setup – mm
Do not forget to enable effects – hair & fur:
Render setup (F10) – Rendering – Effects – Hair and Fur

Made in Corona 9.
The model uses CoronaLegacyMtl and CoronaHairMtl materials which may not display correctly in very old versions of the engine. For Corona render it is recommended to install version 1.5 or higher since the glossiness of materials is set with PBR in mind.